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Co-founders of the RTMA. If you would like to receive regular news of RTMA events and activities, please click on the subscribe button below. Should Channel Management be a CXO role? Yes, it should rank alongside Marketing & Sales No, It should be part of the CMO/Marketing Director's role No, it should be part of the CSO/Sales director's role No, it cuts across all functions Poll results Poll archive

Forums : Channel Management : Controlling sell-through channels Post new message Topic Controlling sell-through channels Your intermediaries trash your prices, diss your brand and won't support your product. So what can you do about it? RTM editor Max Hotopf talks to Chas Pell, a director of VIA International, on how suppliers can exert control... Posted by eoakes on 8---0-2003 at 18: 2:1: There have been no messages contributed to this topic yet. Click 'Post new message' above to add one.

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