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Co-founders of the RTMA. If you would like to receive regular news of RTMA events and activities, please click on the subscribe button below. Should Channel Management be a CXO role? Yes, it should rank alongside Marketing & Sales No, It should be part of the CMO/Marketing Director's role No, it should be part of the CSO/Sales director's role No, it cuts across all functions Poll results Poll archive

ARTICLE LISTING ARCHIVE Back to article listings INTERVIEWS Building solutions for customers Facing up to grey markets Max Hotopf Making strategic account management work Max Hotopf “O villain, villain, smiling, damned villain!” Max Hotopf Alex Sozonoff, Former President of customer Advocacy of HP: Getting closer to the customer Max Hotopf Sandy Jap, Associate Professor of Marketing, Goizueta: Taking the pain out of reverse auctions Max Hotopf Philippe Jeaneret, WW sales development director, HP IPG: Building partner-centric account management Rosemary Wyatt Roy Warman, Founding member of Saatchis: Hitting small and medium businesses Max Hotopf Professor David Ford, Bath: Twinkle, twinkle, little star Max Hotopf Rainer Fuehres, Senior General Manager at Canon Consumer Imaging: Becoming a real European Max Hotopf Displaying 1 to 10 of 17 results Go to page: | 1 | 2 |

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