I once read that war is 95% boredom and 5% insanity. Soldiers often have to walk over long distances only to discover that they are in the middle of a firefight at the very next second. In such a scenario, maintaining one’s attention and focus can become very difficult task. This is pretty much the case with the world of illustration as well. I work on many projects that are very standard and almost boring. Ever so often, I get a project which compels me to utilize my skills to the fullest. Such a project need not pay a lot but the challenge is so exciting that I find it impossible to give it up.

I manage to maintain focus and keep my skills intact by constantly pushing my boundaries. When I am drive on the road, I look around and ask myself how I would present the information around me through illustrations. How will I convert the glaring neon board promising cheapest laser eye surgery into an illustration? Will I keep it funny? Will I rely on the reader’s natural intelligence or make it simple?

In some cases, I manage to lay my hands on paper and pen and come up with minor illustrations on the spot. Of course, I would be paid for this task in an ideal world but I keep these bits and pieces of paper as reminders of my enthusiasm for the profession.

Some people find it very odd that I spend bulk of my time drawing stuff on odd pieces of paper. However, they fail to understand that it is not just a job I do but also a part of who I am. This is the reason why coming up with good illustrations is so difficult. If you are really immerse yourself in it, you will discover that the opportunities for making illustrations never really end.

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