Advertising is a beast, isn’t it? It’s a beast that can get you anywhere at anytime. It’s the modern-day equivalent of the rampaging, got-out-of-the-wrong-side-of-bed-Triceratops. Instead of running away from a dinosaur (which cave-men never did, but let’s not be pedantic), the modern man must instead, dash (with brief-case and while operating Blackberry) from a fleet of rampaging hair-care products, portable music devices and ferocious flat-screen TVs that will stop at nothing to sell themselves for the highest price possible. It’s a wild world out there. And little can be done to keep advertising at bay. Aside from hiding in a cave and living life without an internet-connection, that is. How terrifying a thought is that? We all know that it’s an impossibility. How would we live like that!?

Enigin, the energy-saving super-dudes who you can find by clicking the link, are well aware of how scary the advertising monster can be.

But they aren’t afraid to speak out against this heinous, terrible beast, oh no. Enigin are like that. They are a solid eco-friendly company with a heavy armour of knowledge and weapons comprising of such things as six or so blogs, quality graphic-design, many employees and partners world-wide, and enough grit and determination to make Rocky Balboa look lazy. The subject is irrelevant: advertising, technology, politics, birds who flap their wings too much wasting vital energy (I was clutching at straws with that last one, but I’m sure Enigin don’t condone any bird who does this). They know all about how to try and save energy and how all these things feed into the big global machine that we are all a stubborn part of.